Case studies about leadership, tough stakeholders, and product strategy
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Design Lead, Manager, and Content Creator
I'm Wayne, and I’m a Design Lead at MetaLab. I'm based out of Toronto, Canada and I’ve worked in design and product for over 15 years.
I specialize in design and product management, and do my best work within high performing teams. I’ve worked in agencies, startups, B2B companies, and the games industry.
I’m also early in building my YouTube presence to share my experiences throughout my career.
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Years in Product Management
Advanced Prototyper and Content Creator
Team and Stakeholder Management
Product Design
Product Strategy
My Experience
MetaLab (2021–Today)
Design Lead
At MetaLab I've been fortunate to work with some of the best designers in the industry. I've led projects for several early to mid-stage companies, and I also co-captain the North American team.
I'm known for my steady stakeholder management, organizational skills, and prototyping skills.
Loblaw Digital (2020–2021)
Senior Product Designer
Returning from a year long sabbatical I decided to drop return to being an IC to test the waters. While contributing to a nation wide loyalty program, I learned that the IC path was behind me, and I sought out a return to management.
Independent (2019)
Freelance Design & Indie Developer
During 2019 I explored indie game development while supporting myself with product design & strategy contract work. However I missed working with teams, and return to full-time work the next year.
TWG (2016–2018)
Senior Product Manager
I interviewed for both Senior Product Manager and Senior Designer roles, and succeeded at both. However Product Management was the more interesting path forward and I ended up helping there.
However my history as a designer helped my act as a bridge between the disciplines, and allowed me to provide more guidance and direction than others in my role.
At TWG I worked on insurance, finance, and blockchain projects, taking projects from initial concepts all the way to launch.
EventMobi (2015–2016)
Senior Designer & Product Manager
EventMobi creates software for companies to coordinate professional events and conferences.
I was hired as a Senior Designer but also assumed Product Manager duties on my team. I led the Engagement team which handled Gamification and Audience Response System products.
These are some of my recent favourites – always subject to change.
Kicking off a new product with healthy relationships and engaging workshops
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Shifting tactics from higher level leadership to on-the-ground specialist work
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Hello! Have an opportunity to share? Drop me a message!
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